Groupon continues global expansion
Global – Collective buying site Groupon has continued its rapid growth around the world via acquisition, extending its reach across India, the Middle East and South Africa.
Groupon Rob Solomon
Groupon has launched Groupon India, Groupon Israel and Groupon South Africa by acquiring local daily deal sites Sosasta, Grouper and Twangoo respectively. All three sites will transit to the Groupon brand name and site design in coming months, and will serve deals in the local markets’ primary languages – English in India and South Africa, and Hebrew in Israel.
Rob Solomon (pictured), president and chief operating officer of Groupon, said the company sees strong potential in India, Israel and South Africa as collective buying is in its infancy in these markets.
“Groupon is shaping the way local merchants market themselves in every corner of the world,” Solomon said.
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