Tip 1: Just be your normal self and you’ll be fine The beauty of Twitter is that it’s a huge global community of human (mostly; there are spammer accounts but they’re easy to recognise, block and report to the authorities). So do show your human side, especially when using your business account. Talk about things …
More search marketers are reporting seeing PPC ad grouping by segments and categories for certain search queries. Google began testing this new layout for general and brand terms in Google AdWords that showed “Related to [search term]” last June, and it seems it has rolled out more broadly in the last few days. At the …
Market-tracker comScore reports that Google finished 2010 strong, handling 66 percent of US online queries. Factoring in outside websites with search “powered by” by the California Internet titan, its share of the market climbed even higher, with 69.4 percent of US searches getting “organic” results from Google. Microsoft’s Bing search engine increased its share of …
New York – There’s a lot riding on Steve Jobs’ pancreas. After Apple’s CEO announced on Monday that he would be taking a medical leave of absence-his third-skittish investors sent the company’s stock tumbling. Those investors had every reason to be nervous. Apple’s public face has always been a very private soul. And the company …
NEW YORK (AdAge.com) — It turns out Facebook is a lot like Google after all. As the social network steams past 650 million global users, its business is looking more like Google’s in that the majority of its ad sales now come from small- and medium-size companies that make use of its self-serve ad system, …
CERTIFICATE of Entitlement (COE) premiums for big cars have continued their downward slide after there were 13-year highs in December 2010’s final round of bidding. The COE premium for cars above 1,600cc ended at $58,910 – a drop of $10,090 or 14.6 per cent. For Open COEs, which can be used for any vehicle type …
Global – Microsoft’s devotion to Bing is straining some of its MSN partner relationships and has even cost the company some cash. The portal’s sales staff has been irked for some time by Microsoft posting myriad links to Bing on the home page rather than to MSN properties, the New York Post reported. And more …
Singapore – SPH MediaBoxOffice (SPHMBO) has opened up eight new sites for outdoor advertising following its exclusive tie up with the new Clementi Mall. Advertisers now have the option of marketing on these sites which are located on the facades, glass elevator and huge walls near the mall’s entrance. When asked who are the advertisers …
Global – Collective buying site Groupon has continued its rapid growth around the world via acquisition, extending its reach across India, the Middle East and South Africa. Groupon has launched Groupon India, Groupon Israel and Groupon South Africa by acquiring local daily deal sites Sosasta, Grouper and Twangoo respectively. All three sites will transit to …
CALTEX has increased pump prices of all grades of petrol and diesel by $0.04 per litre. The price change took effect on Tuesday morning. Now, a litre of Regular 92 with Techron costs $1.947, a litre of Premium 95 with Techron costs $2.007 and a litre of Platinum 98 with Techron costs $2.135. A litre …