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What is the hardest part of SEO? Dealing with people.

The really hard part about search engine optimization isn’t the SEO itself but dealing with people within your organization who have (or should have) an impact on SEO. Optimizing H1s is easy. Dealing with people is hard. Really hard. What follows are a series of the most important lessons I’ve (maybe) learned while dealing with MBAs, …

Should marketers judge the success of SEO on keyword ranking alone?

Search engine optimization (SEO) is a process that is very simple in principle and theory. On-Page SEO, Off-Page SEO, Link building, Meta-Tagging, Robots.txt, etc. The list goes on. If you get that right, Bingo! You should probably be laughing your way to the bank. However, actual execution is always surprisingly complex. There are so many …

5 tips for on-page optimisation for beginners

If you’re reading this post, you’re probably interested enough in doing on-page optimisation for your website. iClick Media Singapore have generally classify it into 5 main tips. 1) URL/File Names It is never a good idea to change your company or organisation’s domain name at this point of time. You would probably have spend alot …

UK SEO Spend Increases 16% in 2010

UK spending on SEO efforts for 2010 saw a 16% increase compared to 2009 numbers, an eConsultancy report noted. The eConsultancy 2011 SEO Agencies Buyer’s Guide found the UK natural search market had grown from $590 million in 2009 to $684 million in 2010. The report also noted companies surveyed planned on increasing spends for …

The 6 biggest Search Engine Optimisation mistakes

The early part of the year, especially the 1st quarter, is a time to make resolutions, and then promptly fail to follow them. That said, it’s also a time to for new beginnings, a chance to correct the mistakes of the past. Within search engine optimization (SEO) there are plenty of mistakes that people make …

What is a Business Blog?

A Business Blog is simply a blog, except that its content and the users are skewed towards a particular business in mind. Below are some tips on how you can manage your business blogs effectively, thereby increasing your “authority” in that industry and ultimately be rewarded with a higher page rank on Google’s Search Engine …

Anchor Text or Link Relevancy?

Have you thought about what is the difference between opting for a more “pro anchor text” strategy or one that is focused on “link relevancy”? Using the same keywords repeatedly may lead you into the Google penalty box so try to steer away from that. Instead, use a larger variety of keywords and brand building …

Website Conceptualisation & Design

iClick Media offers a complete suite of professional web solutions for you. Our enthusiasm and eye for details differentiate us from the others. Web Design – Our web designers have the necessary expertise to build your site from scratch. We can also modify and improve your existing website and rejuvenate it from a non-productive cost …

Dont be overly obsessed with anchor text

January 12, 2011 | Author: candyce | Posted in Search Engine Optimisation (SEO)

This year started out with a bash, or what should probably be characterized as a lot of bashing, specifically on Google’s search quality. There’s been a ton of buzz about the deteriorating quality of Google’s search results over the last week: * Google’s decreasingly useful, spam-filled web search * Trouble in the house of Google …

2011: Bing Instant, Social Search & Social SERPs

Last year in 2010, internet business marketers saw a tremendous amount of innovation and growth in the social media and search space. Google introduced Instant, Bing and Yahoo completed the organic and paid search transition of their Search Alliance, Facebook handed over exclusive “Like” data access to Microsoft, and Google +1 has everyone guessing what’s …

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